How A/B testing can Improve your Website Conversions

The word ‘test’ always conjures up some level of anxiety. Especially since every test is followed by results. With conclusive outcomes, indicating if what was tested is a success or a failure and if the same needs revisiting. With the … Read More

[Feature Launch] Interactive Tutorials, Automation Updates, Drip Reports

We have added more marketing love to Canvass recently with powerful feature launches. Here is a summary:   A new interactive tutorial You can now take a quick interactive tour of the software and its main features. This is primarily … Read More

[Feature update] Introducing date based marketing automation

Today we are excited to announce a new Date Based Automation feature in the Firecart eCommerce Marketing Automation Software.   What is Date Based Automation? This feature allows you to trigger automation rules based on any date field in the … Read More

Inbound Marketing Strategies to Drive Real Estate Leads

The real estate business is a difficult business to be in. Competition is tough, working capital requirements are extremely high, and sales cycles can be very long. In speaking with several real estate companies, we realized many of them do … Read More

A Beginners Guide to Drip Marketing

Most of you would have never heard of the term ‘DRIP MARKETING’ before but it’s very likely you are familiar with the practice. This marketing tactic involves sending out a series of email messages at pre-scheduled intervals to a customer … Read More

[Feature Update] landing page designer and new templates

As we saw you using our older landing page creator / designer, we realized there were way too many inefficiencies. We saw tremendous scope for improving your user experience by making it simpler yet more powerful. So we went back … Read More

Inexpensive Marketing Ideas for Small Business

You are a small business. You are trying to market online. You are struggling to start with an action plan that actually brings results at low budgets. Fear no more, here is a simple list of marketing ideas that will … Read More

How Content Marketing Create Impact On Your Business

Content Marketing (or Inbound Marketing) is the science of producing high quality online content that works as a lead magnet for your business. When you write high quality content, your target audience reads it, shares it and engages with it … Read More

9 Tips to Optimize Your Website for Lead Generation

With more businesses going online every day, you have to pay close attention to your website and how you can use it as a lead generation engine. The good news is that with a few proven techniques, you will see … Read More

4 Tips for Nurturing Your Leads or Brand Advocates

Its that time of the year. We are all looking back to the year that was and how our business has evolved over the year. You faced many challenges and overcame them successfully to make good progress. As you look … Read More